Field Marketing Manager (Information Technology)

6-month contract - Field Marketing Manager (West)

Can be located in Austin, Texas or Western US cities.

The Field Marketing will report to the Director of Americas Field Marketing and be responsible for generating awareness and demand using a variety of marketing vehicles and tactics including, but not limited to, regional trade shows, conferences, and SailPoint hosted events. This person will work closely with sales directors to ensure marketing aligns and delivers overall pipeline to build strong business growth. The person will need to have experience in strategic, digital, campaign, and channel marketing as many of our campaigns are planned and executed with our partners.

Key Responsibilities:

• Drive the national marketing and demand generation efforts for SailPoint in the US (West)
  
• Promote and drive SailPoint's vision and strategy in the US
  
• Build a marketing plan to generate pipeline for direct sales force and with strategic partners.
  
• Drive demand generation activities directly, via the partner eco-system, or in collaboration with campaign and paid media teams.
  
• Build a plan that meet target accounts, developing new prospects across the US
  
• Monitor lead follow up and conversions to opportunities to build a solid pipeline within region
  

Requirements:

• 8+ years' experience in Field Marketing with enterprise software experience (security software experience a plus)
  
• Marketing experience, messaging/positioning experience a plus
  
• Experience with complex enterprise sales cycles and demonstrating marketing's impact on the business thru business models, dashboards and data
  
• Strong understanding on how to leverage and plan lead generation programs
  
• Strong verbal and written communication skills
  
• Proven experience using Salesforce; experience with 6Sense a plus
  
• Budget Planning and Management Skills
  
• Solid event management and organization skills
  
• Experience in contributing to integrated campaigns that leverage the full marketing mix
  
• Ability to work in a matrixed environment
  
• Self-starter who can be independent and the ability to execute flawlessly
  
• Bachelor's degree in Business Administration, Marketing, or Communications discipline preferred
  
• Ability to travel nationally 25% of the time
  

#LI-AS1 #LI-REMOTE

SailPoint is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.