Marketing Summer Intern (Summer July/August 2025) (Finance)

Embark on an enriching 8-week summer journey with the Internship Program, running from July to August 2025 - an ideal opportunity to gain hands-on experience, sharpen your skills, and build lasting connections.

McGrathmight be the best company you've never heard of! What started as a small business over 45 years ago has blossomed into a $900M+ industry leader with 1,200+ employees, five dynamic business units, and a strong presence across multiple industries. As a publicly traded company (NASDAQ: MGRC), we've built our success on innovation, strong values, and an exceptional team. Through it all, we've stayed true to our roots, maintaining a close-knit culture that's hard to find in companies our size. Our people are the heart of our success, and we value those who bring fresh ideas, build meaningful partnerships, and thrive in a dynamic work environment. If you're looking for a stable, growing company where you can truly make a real difference, we'd love to hear from you!

“A Day in the Life”

As Marketing's sole summer intern, you will support all of our business units and internal teams, with a primary focus on content development, leveraging emerging technology. You will apply your creativity, digital expertise, and content creation skills to elevate our customer experience and develop valuable tools, insights, and documentation that attracts and assists customers in making informed decisions.

Your primary objective is to enhance our online presence, drive engagement, and execute compelling content - all the while working in a dynamic and fast-paced distributed environment. One day, you might be crafting an urgent email campaign, and the next, you're developing a podcast for our largest division. Flexibility, self-motivation, and a results-driven mindset are key. Your data-driven decisions will contribute to tangible business outcomes, an enhanced customer experience, and expanded digitally initiated revenue.

“What You'll Do”

• You will serve as our content marketing development lead.
• Develop high-quality, engaging content for various channels, including website, email, social media, search, and display. Work closely with our digital team to magnify impact.
• Engage Brand Marketing to identify needs. Leverage strategy to prioritize content.
• Coordinate with Brand Marketers, Creative Services, and cross-functional teams to design customer-centric experiences to implement trends and best practices.
• Partner with Digital Marketing's Emerging Technology and AI team to leverage augmentative tools.
• Possibly engage outside agencies as needed (Jade Global, Nicholas Creative, etc.) to oversee work product and throughput.
• Spearhead our content marketing strategy to increase rankings, visibility & engagement.
• Partner with our SEO lead to implement impactful strategies using your expertise and the above noted resources.
• Support ad hoc content marketing initiatives.
• Utilize data analytics and customer analytics to evaluate effectiveness. Implement data-driven optimizations to improve results.
• Stay updated on industry trends: Keep abreast of the latest trends, best practices, and emerging technologies to drive innovation.
• Serve as our content marketing development lead for the summer.
• Develop high-quality, engaging content across multiple channels, including:
  • Website
  • Blogs
  • Email marketing
  • Social Media
  • Search & display advertising
  • Podcasts & videos
  • White papers & case studies
  • Infographics
• Engage Brand Marketers to identify needs and align content with strategic priorities.
• Collaborate with Creative Services and cross-functional teams to enhance customer experiences and implement best practices.
• Spearhead SEO-driven content strategies to increase rankings, visibility & engagement.
• Utilize data analytics & customer insights to measure content performance and drive continuous improvement.
• Partner with our Emerging Technology & AI team to use augmentative tools.
• Collaborate with Digital Marketing to train and effectively leverage new technology.
• Apply AI-driven tools to develop and optimize marketing content at scale.
• Evaluate emerging digital marketing tools and provide feedback for real-time upgrades.
• Identify new opportunities for process enhancements and recommend improvements.
• The Marketing Team requires flexibility. We operate in a dynamic environment, with ever-changing requests and opportunities. A “no two days are the same” mentality should be expected. As such, you will almost certainly support initiatives outside your core area of responsibility when additional support needs arise.
• Being a team player and getting the job done are two of the most important traits this role requires.
• Support dynamic marketing initiatives that arise due to shifting priorities.
• Assist with social media engagement & content scheduling across various platforms.

“Must Haves“

• Currently pursuing a bachelor's degree in Marketing, Journalism, Content Development, Business Administration, Computer Science, MarTech, or a related field.
• Strong writing, editing, and storytelling abilities.
• Ability to analyze customer insights & implement data-driven optimizations.
• Exceptional communication, influence, and interpersonal skills.
• Strong problem-solving and analytical thinking.
• Knowledge of social media strategies & website usability best practices.
• Ability to work collaboratively in a cross-functional and distributed environment.
• You are great at partnering and influencing key stakeholders and decision-makers on the right content approach, while balancing the needs of all parties.
• Highly adaptable, self-motivated, and proactive.
• Detail-oriented and organized, with strong project management skills.
• You possess a scrappy, hands-on, entrepreneurial approach to problem-solving.
• Tech-savvy and eager to explore AI and automation tools.
• Team player with a collaborative mindset and a customer-centric approach.
• Open to constructive feedback and committed to continuous learning.
• Passionate about digital marketing and eager to contribute to impactful projects.
• Exceptional critical and strategic thinking skills.
• Strong time management and organizational skills.
• Ability to effectively work in a distributed organizational structure.
• You are resourceful, driven to succeed and thrive in a fast-paced environment.
• You embrace technology, keep an open mind & aim to learn something new every day.
• A positive outlook and “can do” attitude are two of your key attributes.
• You move the needle, demonstrating progress, growth, and improvement each day.
• You think creatively and bring innovative ideas to life.
• Compliments abound about your excellent written and verbal communication skills.
• You are a team player in every sense of the word and remain hungry to learn.
• You propose solutions vs. restating problems.
• You embody true grit, tenacity, and determination.

“Nice to Have“

• Experience or coursework in digital marketing, content creation, or data analytics.
• Enterprise B2B services experience preferred (rental industry focus is a plus).
• Knowledge of SEO standards is also valued.

“Why Join Us?”

• Hands-on experience with AI-driven marketing tools.
• Opportunity to work across five diverse customer-facing brands.
• Exposure to fast-paced, real-world digital marketing projects.
• Mentorship from seasoned marketing professionals.
• A collaborative, high-energy environment where your contributions matter.

The specific pay rate and level, if applicable, will depend on the successful candidate's qualifications, prior experience and location.

A Message from Our CEO, Joe Hanna

At McGrath, diversity and inclusion are important to our culture and core values. One of our core values is that YOU matter. This means everyone in the company, inclusive of race, color, nationality, gender, orientation, and all else. You are all important and critical to our operations and success. I believe cultivating a culture that is inclusive and embraces everyone is the right thing to do and as your leader, I'm committed to making this happen.

The pre-employment screening process includes social security verification and criminal background check. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, on the basis of disability and any other legally protected status.

Our company uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.

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